Press Room
PBI/Gordon and Mitsui Chemicals Agro Announce Marketing Partnership
April 2010
PBI/Gordon Corporation, Kansas City, Missouri, USA, has announced
a recently finalized agreement with Mitsui Chemicals Agro, Inc. of
Tokyo, Japan. The agreement gives PBI/Gordon marketing rights to
dinotefuran in the United States golf market, as well as certain
rights in other professional turf and ornamental markets.
Mitsui
Chemicals Agro, Inc. is a subsidiary of Mitsui Chemicals, Inc. “We
are very pleased to announce this new relationship with Mitsui,” said
Mr. Tom Hoffman, Vice President of Product Development for PBI/Gordon. “As
a United States marketing partner with Mitsui, we are excited to
bring dinotefuran to the United States golf and professional turf
and ornamental markets,” he continued.
Mark Miller, Vice President
of PBI/Gordon’s Professional Turf & Ornamental Sales group,
also expressed his excitement of bringing dinotefuran to market. “The
addition of dinotefuran to our professional products group will offer
an even broader product selection for our distributor and end-user
customer base.” The company’s professional product line
currently includes herbicides, fungicides, plant growth regulators,
micronutrients and plant nutrient supplements as well as insecticides.
“Dinotefuran
will be a great addition to our insecticide portfolio, which currently
includes Azatrol EC and ImidiPRO products,” explains John Spaulding,
Product Manager for Gordon’s insecticides. “It’s
highly systemic action, rapid translocation through the plant as
well as its highly favorable environmental and toxicology profile
will offer a unique alternative control for many key insect pests,” he
continued.
Dinotefuran is a neonicotinoid insecticide which will
be marketed by PBI/Gordon in two formulations, a 20SG (soluble granule)
for turf and a 10SL (soluble liquid) for ornamental insect pests.
The 20SG turf formulation is labeled for such key insect pests as
chinch bugs, crane flies, mole crickets, Lepidoptera and grubs. The
10SL formulation will control a broad range of ornamental insect
pests, such as aphids, whiteflies, Lepidoptera, emerald ash borer
and Japanese beetles.
Sample product will be out this summer for
demonstration and testing in most states. Product availability for
sale is anticipated for the 2010 season. Soon to be announced is
the trade name and pricing of the product.
PBI/Gordon Corporation
is a formulator of products for use in the professional turf and
ornamental management markets as well as developing and marketing
products for lawn and garden, hobby farms, agriculture and animal
health. They are best known as a national leader in providing high
quality product for professional use including the well known Trimec®,
SpeedZone®, Surge® and Q4® brands.
Press Contacts
Mary Ellen Scheib
Marketing Specialist
(816) 460-6216 |
